‘You cannot out do who you are being’ – Karan Rai
Something I hear a lot of people ask me is: ‘what do I need to DO to have a successful business? When I figure it out, I’ll be successful.’
They keep searching endlessly for some secret piece of missing information, that they believe will be the silver bullet. And voila, there you have it…a successful and sustainable business will appear.
This is NOT how it works.
This is why so many coaches in our industry never make it past £20k in revenue in their entire career or why so many entrepreneurs give up after 1 or 2 years.
The missing piece is not more information. It is personal TRANSFORMATION. Personal transformation starts with a very simple, yet infinitely powerful question:
‘Who do I need to BE for this to become my reality?’
Who we are being creates how we speak our world into existence, which creates how the world occurs to us; which determines the actions we take.
If who I am being is only interested in the outcome…let’s say the outcome is that I HAVE to get to £100k revenue in the next 12 months otherwise I’m a failure, then my way of being becomes dependent on making £100k.
There is SO much on it. My identity DEPENDS on it. Now the stakes are so high. Now I am creating myself as a failure every single day until I hit £100k.
So if my way of being is: ‘I am a failure,’ what kind of doing do you think I will have?!
The kind of doing that is very tentative because I’m terrified of making mistakes.
If I am terrified of making mistakes because I’m worried I’ll look like a failure to myself or others, what kind of doing will that create?
For me, it looked like a truckload of procrastination! A whole lot of not much!
And the funny thing is that I already knew I needed to reach out to people to create clients but I wasn’t doing it!
Why?
Because who I was being was not aligned to what I wanted to be doing in the world.
When I began looking at who I am BEING, my entire business shifted EXPONENTIALLY, plus every other area of my life.
The way of being I cultivate everyday comes from declaring who I CHOOSE to be that day.
For example, instead of declaring and living into ‘I am not good enough,’ I declare and live into ‘I am a masterful creator of deep, fun and loving relationships.’
When I declare this, I actively train my mind to search for opportunities to BE this daily. The world then occurs to me that there is an abundance of deep and loving relationships available for me to create. When I see this, my doing is loving, playful and deeply curious.
These declarations are not affirmations I try to stick to. They are DEEP commitments that I declare daily. Cultivating my way of being has been the deepest and most powerful work I have ever undertaken.
The ways of being that create a successful, sustainable and service-based business and that I experience from the most prosperous coaches in the industry are:
💛choosing to love themselves and others instead of being judgmental.
💛 choosing to fall deeply in love with the process, not the outcome.
💛 committed to being consistent with repeating the things that work over and over and over again.
💛 a willingness to forgive themselves making mistakes because they know this will inevitably happen. They know that if they’re not making mistakes, they’re not playing a big enough game.
💛waking up everyday and living into the question: Who can I serve today?
💛 being that they don’t have to wait for the ‘ideal’ circumstances for them to take action.
💛 being integral to their word. If they say something, it will happen. Period.
💛 creating for impact, not for individualism. For example, filling their programme is not about them. It is about taking a stand for the impact this will have on the lives of all who will join and their loved ones.
💛 being in touch with the fact that their work isn’t about them, it is for humanity.
💛 looking forward to being wrong because that is a powerful opportunity to learn.
Who would you need to BE to create the life you deeply want?
Don’t wait to have the life to be that way. Be that way now and that life will become an absolute possibility.
Becoming You – The Business Edition exists because I am taking a stand for what it means to build a sustainable, service-based business from love and action. It is designed to have you create impact and income, whilst unleashing YOU into your business. It is focused on living in your highest self-expression, rather than creating a cookie-cutter approach. There is no fixed formula, instead we will focus on who you are BEING as the foundation of everything you do.
